April 11, 2016

Media

BASF’s Glasurit 90 Line introduces waterborne innovation

Eight new waterborne Color Advance Boosters enhance hiding and save time

SOUTHFIELD, MI, April 11, 2016 – BASF’s Glasurit® 90 Line automotive refinish introduces eight new Color Advance Boosters that increase efficiency and performance for challenging red, blue and green colors. The boosters provide a higher pigment concentration to reduce the number of coats required to achieve a flawless repair.

“Our Glasurit chemists developed these boosters to significantly improve hiding and still provide a high quality Glasurit finish for many tri-coats, metallics and vivid colors,” said Shefali Cromer, Glasurit Market Segment Manager for BASF. “The boosters can reduce base consumption by up to 50 percent, resulting in lower film thickness, faster drying and reduced process times.”

The Color Advance Boosters are available in three red, three blue and two green boosters. When added to the Glasurit 90 Line toners they enable a more even application and harder curing, allowing for better ease-of-use, improved tape resistance and easier sanding.

Please see your local Glasurit distributor for more details.

For more information visit refinish.basf.us/GlasuritColorAdvance.

Download photo on right, suggested caption: Glasurit Color Boosters can reduce base consumption and improve color hiding and reduce process times.

About BASF Automotive Refinish

BASF's Automotive Refinish business makes and markets coatings for the collision repair, commercial fleet and automotive specialty markets. Its paint products are supported by technical training programs, advanced color information systems and business management and planning tools. For more information visit http://www.basfrefinish.com

About BASF

BASF Corporation, headquartered in Florham Park, New Jersey, is the North American affiliate of BASF SE, Ludwigshafen, Germany. BASF has nearly 17,500 employees in North America, and had sales of $17.4 billion in 2015. For more information about BASF’s North American operations, visit www.basf.us.
 
At BASF, we create chemistry for a sustainable future. We combine economic success with environmental protection and social responsibility. The approximately 112,000 employees in the BASF Group work on contributing to the success of our customers in nearly all sectors and almost every country in the world. Our portfolio is organized into five segments: Chemicals, Performance Products, Functional Materials & Solutions, Agricultural Solutions and Oil & Gas. BASF generated sales of more than €70 billion in 2015. BASF shares are traded on the stock exchanges in Frankfurt (BAS), London (BFA) and Zurich (AN). Further information at www.basf.com.

P-US-15-035

Glasurit Color Boosters can reduce base consumption and improve color hiding and reduce process times.

Glasurit Color Boosters can reduce base consumption and improve color hiding and reduce process times.

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Last UpdateApril 11, 2016