A new standard for innovation and sustainability
Glasurit introduces AraClass, the next generation of clearcoats and undercoats.
Glasurit’s new AraClass is our most advanced range of products and solutions delivering a unique combination of quality, process speed and sustainability.
- New EcoBalance products offer under AraClass 3rd party certified capturingsignificant CO2 savings for customers.
- The AraClass range is available for purchase in Australia from today.
Melbourne, Australia – October, 2 2023 – Glasurit® has introduced the most advanced range of products and solutions – delivering a unique combination of quality, process speed and eco-effectiveness. Industry-leading in every sense, AraClass offers a revolutionary new range of clear coats, undercoats and mixing clears, accompanied by solutions designed to create the ultimate finish while still ensuring sustainability. As a result, most AraClass products are EcoBalance products, certified for significant CO2 reduction. Highly efficient and innovative, AraClass is set to drive your business forward and give customers the edge in sustainability.
The new AraClass is unlike any other paint system in the world, with products consciously designed to balance increased profitability with sustainability, that’s what we call eco-effectiveness. Most products in the AraClass range are certified and verified by an independent third party (Redcert). EcoBalance products are produced based on BASF’s biomass balance approach which contributes to the use of renewable raw materials in the manufacturing and production process partly manufactured with renewable raw materials, instead of fossil fuels, to significantly reduce CO2 emissions.
"With the launch of the Glasurit AraClass range, we are extremely excited to bring a revolutionary new range of clear coats and undercoats to the Australian market," said Sally Jones, BASF Head of Sales and Marketing, Australia and New Zealand Coatings.
The Glasurit AraClass range builds on Glasurit’s commitment to offer the automotive repair industry with increasingly environmentally friendly options, following the successful launch of Glasurit 100 Line in 2020, the first basecoat line on the market with a volatile organic compound (VOC) value lower than 250 grams per litre, whilst adding further products in the line up with innovative and sustainable technologies based on UV and air drying technology to further drive savings in the body shop.
“Sustainability is at the heart of what we do, and we are seeing our customers around the world share this value and actively look for products that balance environmental protection, energy consumption and productivity. With Glasurit’s new AraClass range, body shops can now support the environment and at the same time have the guarantee of maximum performance thanks to the use of highly efficient solutions.”
Australia becomes the first market in Asia to pioneer the launch of the new Glasurit portfolio and will be followed by key launches in other countries in 2024.
For more information on Glasurit’s new AraClass range, visit www.glasurit.com/au
Glasurit Automotive Refinish Paints
Under the Glasurit brand, BASF markets a comprehensive range of automotive refinishing paint systems, focusing on eco-efficient waterborne basecoats and high-solids paints. By using these systems all legal solvent-reduction requirements can be complied with anywhere in the world, and with regard to appearance and durability, the products meet the same quality standards as solvent-borne paints. In this area, the company offers a wide variety of services to support its customers. Glasurit Automotive Refinish Paints is approved by most of the leading car manufacturers for aftermarket repair worldwide and chosen by them for its color expertise.
